26 September 2025 (Manama, Kingdom of Bahrain): Reiterating its commitment to continuously introducing customers to its innovative products and services, Kuwait Finance House (KFH) – Bahrain announced the launch of a promotional campaign to highlight the new edition of the “MyHassad” Programme through an interactive platform at City Centre Bahrain, taking place till September 27, 2025.

This campaign reflects KFH–Bahrain’s efforts to enhance direct engagement with its customers and to raise awareness about the new edition of “MyHassad”, the largest prize programme in the Kingdom of Bahrain, offering a total of (BD 5.5 million) in cash prizes.

The platform will be located at the central court of City Centre Bahrain, where existing and new customers will enjoy special opportunities to win instant cash prizes and valuable gifts over the course of three days by opening a new account or increasing their account balance. They will also be introduced to the vast opportunities offered by “MyHassad”, which this year provides the Kingdom’s largest individual prize of (BD 1.1 million) to a single winner, along with the largest monthly grand prize of (BD 101,000).

The programme also includes Elite Prizes of (BD 50,000), special monthly prizes of (BD 10,000), as well as exclusive prizes on the special occasions such as Eid al-Adha, Eid al-Fitr, and national day. The number of winners in the new edition of this pioneering program reaches more than (2,200) winners, making “MyHassad” the most distinctive and comprehensive savings programme in the Kingdom of Bahrain.

Customers can open a new “MyHassad” account through the mobile application, via online banking, by visiting any KFH branch, or by attending special promotional events organised by the Bank. These will grant them entry into upcoming draws and eligibility for valuable prizes.

For more information about the “MyHassad” Programme and how to open a new account or increase an existing balance, customers may visit KFH–Bahrain’s website at www.bh.kfh.com.

On this occasion, Dr Shadi Zahran, Group Chief Executive Officer – Bahrain, stated
“At KFH–Bahrain, we continue to introduce unique initiatives that enhance our customers’ experience with the Bank. The “MyHassad” campaign at City Centre Bahrain demonstrates our ongoing commitment to meeting and engaging directly with our valued customers, encouraging a culture of saving, and offering innovative banking experiences that meet their financial aspirations.”

Dr Zahran added “The new edition of “MyHassad” embodies our strategic vision of ‘Beyond Horizons’. We are proud that it is the largest savings programme in the Kingdom of Bahrain, one that not only rewards our customers but also invests in their financial future and supports their long-term ambitions.”

For his part, Mr Mohamed Zakout, Deputy Group Chief Executive Officer, Retail Banking- Bahrain, commented “We look forward to welcoming our customers and esteemed visitors to the interactive “MyHassad” stand, which is part of our ongoing efforts to showcase the exceptional benefits of the programme in its new edition, along with other banking services offered by KFH–Bahrain.”

Mr Zakout further added “We invite all citizens and residents to visit the “MyHassad” interactive platform at City Centre Bahrain and take advantage of this unique opportunity to learn about the Kingdom’s largest savings programme, in addition to enjoying the engaging activities that give them the chance to win instant prizes.”

KFH–Bahrain is one of the Kingdom’s leading Islamic banks, offering a comprehensive range of advanced and innovative banking services under the slogan “Beyond Horizons”, with a strong commitment to fostering a savings culture and supporting customers’ financial aspirations.

For the latest updates on KFH–Bahrain and to follow its initiatives and digital services, please visit www.bh.kfh.com or follow the official Instagram account @kfh.bahrain.